A new website, BookReels, lets publishers and authors post their book trailers for free. Founded by Dan Rosen and CV Herst, the website is designed to be a place where authors could easily promote themselves and sell their works while simultaneously making it easy for book lovers to browse their next purchase.
Prior to submitting to BookReels, the publisher or the author need to have a trailer available online. The site accepts both YouTube and Vimeo embed codes. It also provides a purchase button for the book based on IndieBound, Barnes & Noble, and Amazon links. In September, the founders will present awards for book trailers in a variety of categories.