Feb 20 Meeting: Logo, Identity & Getting the Most From Your Designer

Rosie_and_bookshelvesIn our free February meeting, Rosie Gaynor will lead us through the process of creating a logo for a company or project, using Book Publishers Northwest’s own logo as an example.

Learn what you need to do before you begin working on a logo; identify questions that you need to ask as you assemble your team; and receive tips for getting the most out of the money and time you spend on a logo.

In this meeting you also will learn the information and processes needed to help you create or refresh your company identity as well as ways of getting the most from working with a designer.

Teacher, editor, writer, and designer, Gaynor has more than 15 years’ experience helping people say what they want to say. She owns Seattle Scriptorium – the business of beautiful communication – and has worked in the marketing/PR departments of Seattle Opera, the Glass Art Society, and NBBJ. She is the founder of the website SeattleDances.com and her writing has appeared in national magazines and in the London Financial Times. She is currently working as a contracted designer at Tiger Oak Media.

BPNW’s Feb. 20 meeting begins at 4 pm in Room 223, Good Shepherd Center, 4649 Sunnyside Avenue North, Seattle, WA. BPNW’s meetings are free and open to anyone wanting to learn more about the business of publishing.