Florida Publishers Association offers display opportunity at education show

The Florida Publishers Association, Inc., is opening up their display at the Florida Association for Media in Education 2009 Annual Conference (September 30–October 2, 2009) to other small publishers around the country.

“This is an excellent display opportunity for publishers of child and young adult products,” says booth manager and FPA’s Association Executive, Betsy Lampe. “Over 1,100 FAME members are expected to attend. These folks are dedicated to the improvement of education through the effective use of books, media, technology and learning resources — elementary through post-secondary (not just kids’ books!), as well as teachers, reading coaches, administrators, public librarians and support staff.

“The FAME annual exhibit provides a forum for media specialists and other educators to be introduced to new and existing products and services,” Betsy adds. “FAME is an efficient, effective and influential organization that cooperates and collaborates with related professional groups.”

This year’s FAME show theme is “Connecting to the Digital Literacy Hub,” which makes this is a great opportunity for publishers of digital materials (remember, they buy for kindergarten through university level). The FPA booth at FAME will feature a great selection of hard copy books (always face out) and other products (digital media, videos, audio tapes, and sidelines such as plush toys, apparel and other logo or character items), and we hold drawings for door prizes and free giveaways, as recommended by FAME organizers.

Betsy prepares packets of flyers on all displayed titles to hand out to show attendees. The booth is very well attended, and Betsy will be assisted this year by FPA’s Past President and Booth Manager Dinah “Sellers” Arnette, and, boy, is she a seller!

To have your product (book, ebooks, audiobooks, etc.) or catalog shown in the FPA booth at FAME, simply follow the directions below and supply your materials in a timely manner. Don’t wait until the last minute, and don’t depend on delivery services to make your deadline overnight — many have been disappointed in the past when their carrier missed the delivery.

More information on the Florida Association for Media in Education can be found at http://www.FloridaMedia.org for those who would like to reserve their own booth or learn more about the organization. Prices for a single booth are now listed at $950.

What to Send (a checklist for your convenience)

___ One (1) sample of each product (book, etc.) to be shown (bound galleys are acceptable if your finished book will not be ready by the show date, but please include cover mock-ups when possible). With no exceptions, samples will NOT be returned.

___ A completed Product Information Sheet (attached in PDF) for each product (book, etc.). This information is kept in a binder for use by the display workers. A special seating area is prepared in the FPA booth to allow attendees to sit and peruse this binder so they can learn more about displayed products. PLEASE make your information sheet legible.

___ 150 flat (NOT folded) flyers done on a full page, 8.5-by-11-inch layout. Betsy will collate all flyers into informative packets that the attendees will review at home and in their schools. Please review the sales flyer checklist attached in PDF (taken from the FPA Sell More Books! Newsletter). Remember, you can and should use both sides of the flyer. If you provide flyers of any dimension other than 8.5 hy 11, they will not be included in the packets but will be placed in the booth in the giveaway area.

___ Any giveaways you¹d like to send (bookmarks, pins, stamps, stickers, posters, sideline items, etc.).

___ A check, money order or online PayPal payment (pay to FPAbooks@aol.com)

Cost — The cost to FPA members (and those who have paid to display with FPA in the past at either FAME or FLA) is $45 per title; the cost to nonmembers is $65 per title (make your check or money order payable to FPA). PayPal can provide us with online payment directly from your checking account or from your major credit card. Our PayPal pay-to email address is FPAbooks@aol.com. See http://www.paypal.com.

Deadline for receipt of FAME display materials is Friday, September 25, 2009.

Questions can be sent to Betsy Lampe at FPAbooks@aol.com. Send all of the above in one package as follows (please, do not require signature, and indicate that you are sending to a residential address):
FPA-FAME
c/o Rainbow Books, Inc.
5435 Highlands Vue Lane
Lakeland, FL 33812